I'm Jack πŸ‘‹πŸ»
Product designer for 8+ years dedicated to finding the perfect balance between business, user needs, and thoughtful design.
Currently
As Head of Design at RobinFood, I'm driven by the mission of reducing food waste and creating meaningful connections between growers and food producers.
My core responsibility is leading product vision for our food production marketplace. I thrive on deeply understanding our customers' needs β€” from the farmers seeking stability in unpredictable harvest seasons to production managers navigating complex supply chains. I'm passionate about discovering low-cost automated solutions that simplify sales, streamline operations, and empower our users to focus on what they do best: cultivating quality food and managing efficient production.
Skills
End-to-end product design
Interface design
User experience design
Product strategy &Β planning
Systems thinking
Coaching &Β mentoring
Facilitation
Testimonials
Jack has been an exceptional partner in solving complex challenges for our company. His leadership and collaborative qualities as a designer stood out from day one. Jack has an impressive ability to guide projects with strategic oversight, ensuring that every solution is not only creative but also aligned with our business goals.

What truly sets Jack apart is his approach to tackling complexityβ€”he breaks down problems into clear, actionable steps while keeping the big picture in focus. His ability to collaborate effectively with cross-functional teams and bring everyone along in the process has been invaluable. Jack’s work didn’t just solve immediate issues; it set a strong foundation for our future growth.
Walter Zantige
Startup CEO at oneUp
Jack was a vital part of the design team at Qogita when we built out the core offering. He led a number of the largest features and laid the foundation for our core product experience. He did a great job taking the research from interviews, the product restrictions and the time constraints and turning them into business impacting features.

Following the departure of our design lead, Jack swiftly took over the responsibilities to ensure there was no gap. The design system was cleaned up and streamlined, processes were simplified to their core needs and the team was upskilled through his mentorship.

I’m thankful for the time spent working together, and I'm excited to see what Jack does going forwards!
Will Johnston
VPΒ Product at Qogita
Jack was a key member of our Design team on one of our most crucial growth periods. The speed at which he led the team to develop the design system in a simple but practical manner was impressive. We also had the chance to work together as product leads, where he did not shy away from uncomfortable conversations to ensure that we were building a cohesive UX experience from our users, outside of solving the imminent painpoint at hand. I am very appreciative of Jack as he definitely helped me uncover some design blind spots I didn't even know I had, I am keen to see where he goes in the future!
Agata Lovrecich
Head of Product at Qogita
Beyond his creative talent, Jack is one of the most reliable professionals I've had the pleasure to work with. He's thoughtful, proactive, and always delivers high-quality work, whether it's leading design or solving complex product challenges.
Gustav von Platen
Creative / Motion Director
Jack has phenomenal CX vision, and it is a pleasure to work with him on a daily basis. He provides clear guidance to the designers as well as collaborates with developers very well. Jack has many creative ideas and is data driven and he is a reliable and good person. Whenever I need advice on UX/UI, Jack is the go-to person for that - he communicates things directly and has very solid knowledge of and experience in design.
Daria Epaneshnikova
Senior Software Engineer
Working with Jack on the Optimizer was a memorable experience. His understanding of design and user needs played a crucial role in shaping a tool that resonated with our buyers. Together, we shipped a group of impactful improvements that streamlined the checkout process. Jack’s collaborative approach made the entire process smooth and effective. He was always open to feedback, quick to iterate, and incredibly focused on delivering value. His ability to translate complex requirements into intuitive solutions was key to the Optimizer's success, and the results speak for themselves.
Rens Gingnagel
Product Manager at Qogita
Jack introduced fresh ideas that elevated our pasta product, and provided clear strategic guidance. His ability to quickly integrate into the team, using whiteboards to encourage collaboration and align on goals, made the process smooth and productive. his creativity, strategic thinking, and teamwork brought significant value, leaving a lasting positive impact.
Pieter van der Manden
Cofounder at Wholy Greens
Great eye for design. Collaborating with you in a team has been very easy, you deliver quickly. We have an idea in the morning and by the afternoon you have designs ready. very admirable!
Leandros Stefanou
Senior Data Scientist at Qogita
Thank you for your thought leadership and willingness to share ideas. Your templates also have consistently helped me formulate and organize my thoughts. Much appreciated!
Rens Gingnagel
Senior Product Designer
I'm Jack – a digital product designer based in Amsterdam
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